Math Science Division
GROWING YOUR BUSINESS ~
Rethinking Strategy, Clients & Profitability
A Workshop for Landscape Designers
on Friday, January 6, 2012
This exciting, hands-on workshop, presented by Catherine Wiersema*, will encompass a threefold approach to improving your landscape design (or design/build) business.
Topics to be explored include:
♦ Strategic choices for new & established designers ~ the needs of established designers looking to refresh their practices at a higher level of profitability,as well as good entry products for newer designers struggling with too little work will be explored.
♦ Relationship cycle of client and designer ~ the roles of both the designer and client will be explored as well as the design cycle and contracts.
♦ Pricing and profitability ~ Pricing, profitability and budgets and their relationship to selling projects will be discussed.
Date: Friday, January 6th
Time: Registration begins at 8:00, program run from 8:30 – 5:00
Location: Naugatuck Valley Community College, Waterbury, CT
Cost: APLD CT members – $155.00
APLD members from other chapters – $165.00
Non-APLD members – $175.00
Current NVCC students – $75.00
Note: Fees include coffee breaks and lunch.
This event offers a total of 5 APLD CEU credits
Registration deadline is December 30, 2011, don’t wait…reserve your spot today…
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- *Catherine Wiersema earned her MBA from Simmons College and her Landscape Design Certification from Radcliffe College. She developed the Professional Practice curriculum for the Harvard Landscape Institute and teaches at the Boston Architectural College. Catherine is the principal of Boussard Design, a design/build firm located in the greater Boston area.